What I’m thinking about…
We are at war with an invisible monster and it’s up to each of us to remain vigilant and follow the advice of the experts so we know the signs and can stop the spread.
These WWII war propaganda posters are the best way I know to inspire, motivate & remind us to be vigilant and follow the advice of science.
Successful products or services only make money when they make people’s lives easier. People are creatures of habit and by making others lives easier, a business will take the stress out of their customers day … which is why we are willing to pay our hard earned money in return. In this article I explore the notion of understanding ‘what problem your business solves’ and how this knowledge can be leveraged in your brand building.
When referring to a brands story I am talking about the story that creates the brand.
A story isn’t just about what you say about yourself or what you tell the customer/client to believe, it’s also about what they think about you based on their personal experience. Once they tell someone about their experience, your story begins to grow in authenticity.
Some of Our Branding, Graphic Design & Web Design Services
Brand Strategy & Design
Corporate Stationery Design
Web Design & Development
Wordpress Website Maintenance
Untethered & raw conversations providing real insight into business, brand development & design thinking. Daniel Borg from psyborg® has been operating a lean and agile design studio for over 14 years … in this podcast he meets with his various clients and colleagues to discuss business life, business challenges and how we all will adapt, evolve and pivot to the new environment.
We recently worked with Sandvik Global in helping them develop the branding and design communications for there recent innovations in underground drilling and bolting technologies.
We worked with Sandvik’s Global Product Manager, Peter Young, in capturing and art directing the photography required, summarising and determining the content and layout required and the professional graphic design of the various digital and print brochures, advertising and supportive media to be used by the global sales team.