psyborg, Author at psyborg® Newcastle & Lake Macquarie

When the Dots Connect: A Father, a Founder, and a Full-Circle Moment

Full-circle moments hit different. From teaching web design at Newcastle Uni to running AI workshops in Wagga. Curiosity, courage and showing up. Part mind.

Rebrand Design for Youth Surfing National Battle

Feb 19, 2025 | Brochure, Client, Graphic Design, Logo Design, Web Design Lake Macquarie, Web Design Newcastle

The Youth Surfing National Battle is designed to bring together young surfing talent from across the country for an unforgettable event.

Not a bad way to start the day

Feb 14, 2025 | Creativity, Graphic Design, Web Design Lake Macquarie, Web Design Newcastle

Morning sunrises, creative practice, and the value of starting days with intention. Observations from a Lake Macquarie design studio.

Thinking from First Principles in Design

Feb 13, 2025 | Design, Graphic Design

In the world of design, it’s easy to follow trends, industry standards and best practices without questioning why they exist.

The Beatles, Creativity & Play

Dec 9, 2021 | Creativity

Creative process lessons from The Beatles Get Back documentary. Childlike play, experimentation and vulnerability driving creative excellence in business and design.

Hunter Business Awards

Nov 18, 2021 | Business, Web Design Lake Macquarie, Web Design Newcastle

Hunter Business Awards finalist recognition for psyborg®. Regional business excellence acknowledgement amongst innovative Newcastle and Hunter region businesses.

Back to Business

Nov 9, 2021 | Business, Speaking Events

Back to Business Caves Beach Connect networking event. Finance, accounting and government grants presentations with NSW State Government representatives.

Website Design for ESGA

Oct 25, 2021 | Web Design Lake Macquarie, Web Design Newcastle

Complete website rebuild for ESGA Caves Beach. Fire protection services, safety assessments and emergency management services for Lake Macquarie business.

Website Design for Maggie Street

Oct 18, 2021 | Web Design Lake Macquarie, Web Design Newcastle

Complete brand, brochure and website for Maggie Street Mayfield East. Sustainable property development with four dwellings emphasising quality and atmosphere.

BGreen by BG Products

Oct 12, 2021 | Branding

BGreen sub-brand and content campaign for BG Products Australia. Vehicle emissions reduction education for mechanics with multi-touchpoint brand strategy.

Website Design for Compass Point 12

Sep 30, 2021 | Web Design Lake Macquarie, Web Design Newcastle

Website design for Compass Point 12 Hamilton Island holiday home. Premium vacation rental website supporting post-pandemic travel recovery and luxury bookings.

Vehicle Signage Design for Bannista Built

Sep 21, 2021 | Signage Design

Vehicle wrap design for Bannista Built Newcastle. Complete illustrated signage design with signwriter collaboration for mobile brand visibility across Lake Macquarie.

Invisible Advertising

Sep 16, 2021 | Advertising, Hints and Tips, Marketing, Web Design Lake Macquarie, Web Design Newcastle

Choice architecture and invisible advertising psychology. How Google Remarketing and Facebook Pixel use consumer behaviour to influence purchasing decisions online.

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