Branding

Rebrand Design for GKM Solutions

We helped translate 35+ years of practical industry expertise into a professional identity, website, and digital presence designed to sit comfortably alongside major mining and industrial operators.

Rebrand Design for Hotwork Solutions

Jan 13, 2026 | Branding, Client, Design, Graphic Design, Logo Design, Signage Design

psyborg® designed a bold, compliance-focused brand identity for Hotwork Solutions — built for mining, manufacturing and high-stakes safety environments.

Capturing the Zeitgeist: Elevating Newcastle Logo and Brand Design

Dec 4, 2025 | Brand Workshop, Branding, Design, Graphic Design, Logo Design

Discover how psyborg®’s logos harness visual equity to transform brands. Explore our impactful design approach and success stories in logo creation.

Rebrand Design for Sterling & Mason

Nov 6, 2025 | Branding, Client, Design, Graphic Design, Illustration, Logo Design

psyborg® rebranded Sterling & Mason — a cryptocurrency concierge service. Trust-first brand identity designed to make crypto feel human, not intimidating.

Rebrand Design for YZ

Aug 9, 2024 | Branding, Client, Graphic Design, Web Design Lake Macquarie, Web Design Newcastle

YZ Energy rebrand. Logo, stationery, social graphics, apparel. Renewable energy company branding accelerating sustainable future transition.

The Evolution of the Slogan: From Battle Cries to Brand Identity

Jun 26, 2024 | Branding, Web Design Lake Macquarie, Web Design Newcastle

In the fast-paced world of marketing and branding, the slogan has become a powerful tool for capturing attention, conveying messages, and defining a brand’s identity.

The Christian Cross: Symbolism and Modern Graphic Design

Jun 6, 2024 | Branding, Web Design Lake Macquarie, Web Design Newcastle

Explore the profound symbolism of the Christian Cross in branding and modern graphic design. Discover how this simple yet powerful symbol influences brand identity, storytelling and emotional resonance.

Rebrand Design for Parker Scanlon

Jun 3, 2024 | Branding, Logo Design

psyborg® recently worked with Parker Scanlon to help them rebrand their business.

Brand Design for NewStreet Agency

May 29, 2024 | Advertising, Branding, Client, Environmental Graphics, Graphic Design, Logo Design, Signage Design, Web Design Lake Macquarie, Web Design Newcastle

NewStreet Agency rebrand. Logo, slogan, signage. Real estate branding translating big agency experience into local personalised service.

Brand Design for Merlot Digital

May 23, 2024 | Branding, Brochure, Client, Graphic Design, Web Design Lake Macquarie, Web Design Newcastle

We’re thrilled to have collaborated with Merlot Digital to bring their brand vision to life.

Brand Design for Lagom Smoothies

May 21, 2024 | Advertising, Branding, Client, Graphic Design, Web Design Lake Macquarie, Web Design Newcastle

Lagom Smoothies complete brand system. Workshop, logo, packaging, website, guidelines. Clean nutrition brand elevated through comprehensive touchpoints.