Graphic Design

Big Words. Little Words. Big Brands.

Explore how typography turns little words into big branding power. Discover the visual paradox that gives type emotional weight and strategic meaning.

Logo Design for Elermore Grove

Aug 22, 2025 | Graphic Design, Logo Design

Logo Reveal: Elermore Grove for Mint Property.

Brand Design for Autobiography Wickham

Aug 20, 2025 | Advertising, Brochure, Client, Graphic Design, Signage Design, Web Design Lake Macquarie, Web Design Newcastle

We’re proud to have partnered with Ray White Newcastle to launch Autobiography, Wickham — a landmark development of 150 contemporary apartments set in one of Newcastle’s most connected locations.

The Power of Over-Preparation

Aug 17, 2025 | Business, Culture, Graphic Design

Most of my biggest leaps have come from quiet over-preparation.

Brand Building Visual Hierarchy

Jun 25, 2025 | Branding, Content Marketing, Creativity, Digital Marketing, Environmental Graphics, Graphic Design, Logo Design, Signage Design, Web Design Lake Macquarie, Web Design Newcastle

Ever wondered how a brand actually gets built from the inside out? At psyborg®, we don’t just design logos — we engineer brand systems.

Yard Kings spotted in the wild

Jun 13, 2025 | Design, Graphic Design, Illustration

There’s something deeply satisfying about seeing your work out in the wild. Spotted Yard Kings on the shelf at Dan Murphy’s – and yep, grabbed a few for myself!

Why Great Clients Get Great Design: 3 Paths to a Perfect Brief

Jun 10, 2025 | Brand Workshop, Client, Design, Graphic Design, Hints and Tips, Workshop

Discover the three ways psyborg® secures detailed briefs—online questionnaires, interactive workshops and client-driven proposals—to power outstanding design results.

The 5 Cons of Content Marketing: How psyborg® Turns Content Into Sales

Jun 10, 2025 | Content Marketing, Design, Graphic Design, Hints and Tips

Discover psyborg®’s 5 Cons of Content Marketing – a brand-first framework that connects content to trust, conversation, and conversion. Build sales without the sell.

AI Unleashed the ’70s, and It Got Wild!

Jun 9, 2025 | Artificial Inteligence, Creativity, Design, Graphic Design

So I ran this old Super 8 reel that I found through AI and this is what came out!

Unearthed on Super 8: Mysterious Footage Found in Our New Home

Jun 8, 2025 | Artificial Inteligence, Creativity, Design, Graphic Design

Found an old Super 8 reel in our new rental in the move recently.

Workshop Fuel

Jun 4, 2025 | Brand Workshop, Creativity, Design, Graphic Design

Crackers, craft, and clarity. Gearing up for a brand workshop with a killer spread and sharper thinking.

Funny how life plays out

Jun 3, 2025 | Creativity, Design, Graphic Design, Web Design Lake Macquarie, Web Design Newcastle

I’m back at Tighes Hill TAFE while my son trains at a rugby league clinic nearby. This place holds a strange kind of memory for me. It’s where I studied Industrial Engineering over 30 years ago—when I was 20.