psyborg, Author at psyborg® Newcastle & Lake Macquarie

Brand Design for Autobiography Wickham

We’re proud to have partnered with Ray White Newcastle to launch Autobiography, Wickham — a landmark development of 150 contemporary apartments set in one of Newcastle’s most connected locations.

psyborg® Wins Lake Macquarie Excellence in Micro Business – For the Third Time

Aug 11, 2025 | Awards, Business

psyborg® has won the Lake Macquarie Excellence in Micro Business award for 2021, 2023 and now 2025. Discover how our lean, agile, tech-driven approach fuels growth, innovation, and community impact.

Celebrating Alongside Other Local Legends

Aug 9, 2025 | Awards, Design, Graphic Design, Networking

One of the best parts of last night’s Lake Mac Business Excellence Awards was celebrating alongside other local legends.

2025 Lake Macquarie Business Excellence Awards

Aug 8, 2025 | Awards, Design, Graphic Design, Networking

Tonight we’re finalists for the Lake Mac Business Awards and it’s so great to be meeting and chatting with other great businesses and entrepreneurs.

An old connection from Newcastle’s early internet days

Jul 14, 2025 | Creativity, Culture, Graphic Design

I recently had a meeting in the psyborg® studio with Jason—an old connection from Newcastle’s early internet days.

Design meets innovation at Décor + Design 2025

Jul 11, 2025 | Brochure, Client, Design, Graphic Design

We’re thrilled to support Peter Harrison’s exhibition at Australia’s premier interiors event, happening 16–18 July at the Melbourne Convention & Exhibition Centre.

Lake Macquarie Business Excellence Awards 2025 Finalist

Jul 9, 2025 | Awards, Client, Graphic Design

We’re honoured to be named a Finalist in the 2025 Lake Macquarie Business Excellence Awards.

The Long Game

Jul 7, 2025 | Automation, Culture, Graphic Design, Tools

Over the past 20 years, I’ve logged over 3,500 projects. Daily timesheets. Client notes. Concepts. Outcomes. Mistakes. Wins. At the time, I didn’t realise I was doing anything special.

We’ve joined Australia’s AI Directory

Jul 2, 2025 | Artificial Inteligence, Graphic Design

psyborg® has officially joined Australia’s AI Directory, alongside a community of thinkers and makers helping shape the future of AI.

Simulated Personas: Using AI to Test Brands Through Digital Twins

Jun 30, 2025 | Artificial Inteligence

Discover how psyborg® uses AI-generated personas to simulate target audiences—giving brands deeper insights, faster feedback, and smarter design decisions.

Brand Building Visual Hierarchy

Jun 25, 2025 | Branding, Content Marketing, Creativity, Digital Marketing, Environmental Graphics, Graphic Design, Logo Design, Signage Design, Web Design Lake Macquarie, Web Design Newcastle

Ever wondered how a brand actually gets built from the inside out? At psyborg®, we don’t just design logos — we engineer brand systems.

What Is a Digital Twin? Designing Reality Before It Happens

Jun 23, 2025 | Artificial Inteligence

Explore how digital twins are changing design. psyborg® breaks down how virtual replicas help brands test, refine, and train ideas before launching them in the real world.