Artificial Inteligence

Simulated Personas: Using AI to Test Brands Through Digital Twins

Discover how psyborg® uses AI-generated personas to simulate target audiences—giving brands deeper insights, faster feedback, and smarter design decisions.

What Is a Digital Twin? Designing Reality Before It Happens

Jun 23, 2025 | Artificial Inteligence

Explore how digital twins are changing design. psyborg® breaks down how virtual replicas help brands test, refine, and train ideas before launching them in the real world.

psyborg® Now Offers Microsoft 365 Copilot Setup & Licences

Jun 16, 2025 | Artificial Inteligence, Automation, Business

Unlock the power of AI in Word, Excel, Outlook & Teams. psyborg® now offers Microsoft 365 Copilot setup and licensing for smarter, faster work.

AI Unleashed the ’70s, and It Got Wild!

Jun 9, 2025 | Artificial Inteligence, Creativity, Design, Graphic Design

So I ran this old Super 8 reel that I found through AI and this is what came out!

Unearthed on Super 8: Mysterious Footage Found in Our New Home

Jun 8, 2025 | Artificial Inteligence, Creativity, Design, Graphic Design

Found an old Super 8 reel in our new rental in the move recently.

How AI Sparked Curiosity (and Laughter) in Local Government

May 26, 2025 | Artificial Inteligence, Automation, Event, Workshop

We recently had the pleasure of delivering a dynamic and engaging workshop at the Regional Economic Development & Investment Workshop hosted in Sydney.

How psyborg® Is Already Answering Australia’s Generative AI Opportunity

May 21, 2025 | Artificial Inteligence, Automation, Branding, Design

psyborg® has been embracing the future of Generative AI since before the national roadmap dropped. See how we’ve already implemented the report’s key strategies in branding, business optimisation, and regional enablement.

Why Brand Symbolism Still Matters in the Age of AI

May 19, 2025 | Artificial Inteligence, Branding, Design, Logo Design

In an AI-saturated world, meaningful brand symbolism remains critical. Discover why context, meaning, and design with intent will define the future.

Messy Messi

May 15, 2025 | Artificial Inteligence, Creativity, Design

Experiments in AI Art.

AI, Branding & Banter at Business Hunter – Event Recap from McDonald Jones Stadium

May 7, 2025 | Artificial Inteligence, Branding, Event, Networking, Presentations, Speaking Events

A recap of Daniel Borg’s presentation at Business Hunter’s biggest-ever Business in Focus event, exploring how AI and branding now work hand in hand — with real-world examples, practical insights and audience highlights from McDonald Jones Stadium.