I recently caught up with Dan from Newcastle Surf School to chat about his incredible 25-year journey of teaching people to surf and building a thriving surf community!
A Successful Spring Meet-Up at Caves Coastal Bar
What a great night at the Spring Meet-Up! Despite the unexpected storm, over 40 business owners gathered for an evening of meaningful connections and conversations.
Rebrand Design for Turners Ice Confection
psyborg® worked with Turners Ice Confection to help them rebrand their business and product packaging.
Building Better Humans Podcast
I recently had the pleasure to be interviewed by Glenn Azar from the Building Better Humans Podcast where Glenn interviews business owners, entrepreneurs and leaders on what it takes to achieve your goals …
My 5 Tech Hacks for Running a Business
I recently shared my top 5 tech hacks that have helped me run and grow my business now for over 13 years. This video is a cut down summary of the 15 minute presentation but it should give you an insight into my approach.
Design. The Secret Weapon
Why is design the secret weapon behind any communication strategy. Using the recent ‘Sunflowers for Jess’ campaign that I worked on I explore why this is by showing how design creates perception transferring to expectation motivating action and getting results!
How to Write A Media Release
In this article I discuss the value of Media Releases, when to write them and how to write them including advice from Darrell Croker from Halage Media and Sub-editor of The Australian and the Newcastle Herald.
My Top 5 Tech Movies
Although these stories are fictional, they give us insight into what could be, helping us to prepare for the social, ethical and cultural questions coming our way.
What is your point of differentiation?
When developing the creative direction of any kind of communication it is important to consider and articulate your Point of Differentiation. What makes you different from your competitors? Once you understand this, this can be a great way to express your brand and messaging in promoting your product or service to the marketplace.
Technology – Friend or Foe?
I’ve been invited to speak at a Small Business Month Event where we will be discussing Technology – Friend or Foe? Where I’ll be sharing some insights into how I have used technology in my business to remain small and agile but profitable, with a growth and lifestyle mindset.
Interview with Troy and Luke from the IDHTTW Podcast
I recently had the pleasure to be interviewed by Troy and Luke from the IDHTTW Podcast. In this interview we discuss how and why I got into business, the hustle, Australian entrepreneurship culture, following your dreams and much, much more…
The difference between a graphic designer and a web designer
In this article I address the common misconception that a graphic designer and a web designer are the same thing. While there are some aspects of a graphic designer and a website designer that do cross over generally they are two different professions.
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About
psyborg® is a branding, graphic design, web design and content marketing studio focused on creative and useable communication.
Get In Touch
m. (+61) 414 914 087
e. info@psyborg.com.au
Suite 2, Shop 3
3 Mawson Close
Caves Beach 2281
NSW, Australia
