Aerial Photography and Photoshoot for MPC Engineers
Top day to be Art Directing on a shoot in Newcastle for MPC Engineers.
MPC are Structural and Civil Design Engineers. MPC are dedicated to being the Maths in the Middle producing refined designs resulting in strong, stable and safe projects.
Art direction role demonstrates comprehensive service capability beyond graphic design execution. Strategic creative oversight ensures photography aligns with brand positioning and marketing objectives. Director function positions studio as strategic partner versus isolated vendor relationship supporting broader client marketing initiatives.
Aerial photography delivers unique perspective showcasing engineering project scale impossible through ground-level documentation. Elevated viewpoint communicates structural complexity and site context supporting technical credibility communication. Drone capability differentiates contemporary engineering marketing from traditional portfolio photography relying on static ground shots.
Engineering sector photography demands technical precision understanding beyond aesthetic composition. Structural elements require accurate representation supporting portfolio credibility with peer engineering audiences. Technical literacy informs shot selection capturing relevant project details meaningful to professional services procurement evaluation.
Newcastle location provides diverse built environment supporting varied engineering photography requirements. Industrial infrastructure, commercial developments and public works projects offer comprehensive portfolio representation. Regional proximity enables responsive photography scheduling supporting project documentation requirements throughout construction phases.
Multi-disciplinary service integration strengthens client relationships beyond isolated project engagement. Photography supporting website development, brochure design and brand identity creates cohesive marketing ecosystem. Comprehensive capability reduces coordination friction inherent in fragmented multi-vendor approaches.
Strategic art direction capability. Aerial perspective differentiation. Engineering technical literacy. Regional location responsiveness. Multi-disciplinary service integration.
Click here for more information on Professional Photography.
See our other work we did for MPC Engineers …
Daniel Borg
Creative Director
psyborg® was founded by Daniel Borg, an Honours Graduate in Design from the University of Newcastle, NSW, Australia. Daniel also has an Associate Diploma in Industrial Engineering and has experience from within the Engineering & Advertising Industries.
Daniel has completed over 2800 design projects consisting of branding, content marketing, digital marketing, illustration, web design, and printed projects since psyborg® was first founded. psyborg® is located in Lake Macquarie, Newcastle but services business Nation wide.
I really do enjoy getting feedback so please let me know your thoughts on this or any of my articles in the comments field or on social media below.