Branding

How psyborg® Is Already Answering Australia’s Generative AI Opportunity

psyborg® has been embracing the future of Generative AI since before the national roadmap dropped. See how we’ve already implemented the report’s key strategies in branding, business optimisation, and regional enablement.

Rebrand Design for TW Woods

May 13, 2025 | Branding, Client, Design, Graphic Design, Logo Design, Photography, Signage Design

TW Woods have been providing engineering services to the manufacturing, mining and heavy industry sectors across Australia and internationally for over 50 years.

AI, Branding & Banter at Business Hunter – Event Recap from McDonald Jones Stadium

May 7, 2025 | Artificial Inteligence, Branding, Event, Networking, Presentations, Speaking Events

A recap of Daniel Borg’s presentation at Business Hunter’s biggest-ever Business in Focus event, exploring how AI and branding now work hand in hand — with real-world examples, practical insights and audience highlights from McDonald Jones Stadium.

Crest Brand Refresh

Feb 21, 2025 | Branding, Client, Creativity, Environmental Graphics, Graphic Design

Nothing beats seeing a brand refresh come to life in the real world!

Brand Design for Vantage

Oct 10, 2024 | Branding, Creativity, Graphic Design

psyborg® worked with Vantage to help them brand their business.

Rebrand Design for Turners Ice Confection

Sep 5, 2024 | Branding, Creativity, Graphic Design

psyborg® worked with Turners Ice Confection to help them rebrand their business and product packaging.

Lagom Smoothies Packaging

Aug 25, 2024 | Branding, Client, Design

Thanks for the gift @lagomsmoothies … can’t wait to try it and great branding and packaging.

Rebrand Design for YZ

Aug 9, 2024 | Branding, Client, Graphic Design, Web Design Lake Macquarie, Web Design Newcastle

psyborg® worked with YZ to help them rebrand their business.

The Evolution of the Slogan: From Battle Cries to Brand Identity

Jun 26, 2024 | Branding, Web Design Lake Macquarie, Web Design Newcastle

In the fast-paced world of marketing and branding, the slogan has become a powerful tool for capturing attention, conveying messages, and defining a brand’s identity.

The Christian Cross: Symbolism and Modern Graphic Design

Jun 6, 2024 | Branding, Web Design Lake Macquarie, Web Design Newcastle

Explore the profound symbolism of the Christian Cross in branding and modern graphic design. Discover how this simple yet powerful symbol influences brand identity, storytelling and emotional resonance.

Rebrand Design for Parker Scanlon

Jun 3, 2024 | Branding, Logo Design

psyborg® recently worked with Parker Scanlon to help them rebrand their business.

Brand Design for NewStreet Agency

May 29, 2024 | Advertising, Branding, Client, Environmental Graphics, Graphic Design, Logo Design, Signage Design, Web Design Lake Macquarie, Web Design Newcastle

Bringing over 30 years of big brand agency experience, NewStreet Agency deliver a bespoke, personalised & local customer-focused real estate experience.