Creating a Vision Statement
A vision is a vivid mental image of what you want your business to be at some point in the future, based on your goals and aspirations…
My Toastmasters Journey
I have always loved speaking or getting up in front of people, it’s the show off in me, which I think we need as graphic designers…
Your Logo is not your Brand
A brand is a set of marketing and communication methods that help to distinguish a company from competitors and create a lasting impression in the minds of customers…
Interview with Craig McGregor
I was recently ask by my client, Craig McGregor, to be interviewed for his 10 for 10 video series where he is interviewing 10 colleagues that have inspired his business in his first 10 years in business…
How to design your business culture
A few weeks ago I was chatting with a potential client and in our conversation they asked how they could implement their own culture into their business…
Engineering your business
Back in 1995, 20 years ago, I did an Associate Diploma in Industrial Engineering when I first left High School…
Is authenticity killing advertising?
Imagine if Cigarette’s had just been invented and marketers began to sell there goods, do you think cigarettes would take off with the new media now available? They would have to contend with social media…
Just in time learning
The internet has become a great tool with a variety of uses. We use it to connect with people through email, social media, dating sites, video link and in so many other ways…
Guest Podcast with Mark Bouris
Mark Bouris is an Australian businessman who is best known as the founder and chairman of ‘Wizard Home Loans’, Australia’s second largest non-bank mortgage lender behind Aussie Home Loans…
The hidden value of keeping timesheets
Many companies and businesses think of time sheets as one of those tedious tasks that simply has to be done which is typically motivated to bill hours…
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