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Rebrand Design for Glue Dance Studio
Glue Dance Studio rebrand. Logo design, website and character illustrations for a youth dance studio building confidence through movement.
Why Brand Symbolism Still Matters in the Age of AI
In an AI-saturated world, meaningful brand symbolism remains critical. Discover why context, meaning, and design with intent will define the future.
Rain or shine, we show up
Rain or shine, we show up. Supporting Swansea FC and local sport in Lake Macquarie. Design with intent. Support with purpose. Community matters.
Messy Messi
Messy Messi. Experiments in AI art generation. Exploring creative possibilities with generative AI tools.
Rebrand Design for TW Woods
TW Woods rebrand. Comprehensive brand identity for a 50-year engineering company. Logo, guidelines, collateral and photography. Three generations of expertise.
AI, Branding & Banter at Business Hunter – Event Recap from McDonald Jones Stadium
A recap of Daniel Borg’s presentation at Business Hunter’s biggest-ever Business in Focus event, exploring how AI and branding now work hand in hand — with real-world examples, practical insights and audience highlights from McDonald Jones Stadium.
Catching a Waymo back to Hollywood
Riding in a Waymo autonomous taxi through Hollywood with my boys. Thirty surreal minutes in a driverless car. AI isn’t coming—it’s already here on the road.
Styrobot
AI-generated art reveals something fundamental about creative collaboration between human and machine.
Interviewed by Fox News
I’m in Times Square at the moment and just got interviewed by Fox News, The Big Weekend Show about Trumps last 100 days.
Problem Is Greater Than Price
When the problem is bigger than the price, people don’t hesitate to buy. Focus on solving real problems and the sale takes care of itself. Value sells.







